Amazon Whisperer

Describe the revenue drivers you currently include in your business concept for this class. Revenue drivers are the different ways you make money.

The only revenue would be from the sale of the Trashport Pro.  Future revenues would come from future products.

Describe what kind of product offering you believe should be next. What's the next thing your customers want?

While doing the customer interviews, a lot of customers mentioned they would want different sizes to the Trashport Pro.  This could be an option, but it may end up costing more than it would be worth.

Describe how this "next" thing will enhance your existing product/service offering. Does it improve the user experience, does it increase customer switching costs, does it foster customer loyalty, etc.?

The different size options would not necessarily improve the user experience, but it could potentially increase the market for the product.  If someone only carried smaller bags then they might prefer a smaller product.

Go to Amazon and try to find a product that is similar to the one you want to offer next. Describe the product. Include a picture of the product.

This is a similar product to what I am offering except this requires a specific type of trash bin that apartment renters and condo owners typically don't have.

What are the customer reviews for the product? What, exactly, do customers not like about the product? What do they like about it?

There were only a few reviews but the positive ones said it worked as described.  There was a negative review stating it was not a universal product, in that it worked on some cars but not others.  They also stated that it rubbed off the fragile paint on the bumper.  Another negative was that it required part of the leather to remain in trunk, which made it very difficult to close, along with also possibly damaging the gaskets that line the trunk.

Describe what design/usability changes you'd make to the product. 

From the reviews that I received from the previous product pitch, many people mentioned the same thing that the negative reviews mentioned about the product about.  I redesigned the product to suction to the top of the trunk, and it wouldn't require the bin to carry the trash.  Instead, the bag would be placed in a rubber carrier that would use suction to attach to universally any flat surface.

Describe why you think this product would make a good addition to your current product/service offering.

The product would be my current offering, as there is only one device that satisfies the conditions required to be viable.